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The Conair Cord Keeper Hair Dryer allows for easy storage with the press of a button; line cord retracts into handle of hair dryer, Ionic Technology controls frizz for smooth, shiny hair – and – Tourmaline Ceramic Technology provides uniform heat for fast drying and less damage, 3 Heat / 2 Speed settings for all hair types. 5-foot power cord, Cool Shot button locks style in place. Diffuser attachment for curly or wavy styles, Includes Concentrator for focused airflow when drying and straight styles.